25 Affiliate Marketing Secrets You Should Know Before Starting Your Home Business
With an industry failure rate of 85%, you need a heads up on what works and what doesn’t and a firm understanding of how people fail in affiliate marketing businesses. I have compiled below a list of 25 affiliate marketing secrets to help give you an edge when it comes to finding your place above that 85% mark on your way to becoming a top 3% earner.
Why do people fail to make money as an affiliate marketer?
The real number of actual failures may never be known because most people who consider their business failed simply gave up on finding the affiliate marketing secrets to unlocking their success story. They started with a time frame in mind. They decided to work their business too few hours a week. They have Drawn a line in the sand to how much they were willing to invest and for how long. This is affiliate marketing secret number 1, don’t give up, don’t plan to fail.
Affiliate Marketing Secret Two: Finding support in your niche.
If you ever noticed the So-Called Guru’s tend to run in packs and support each other when a product launch occurs. These leaders trade knowledge and share insider information, and constantly fine-tune marketing ideas with the help of small communities of 4-5 members. They understand it takes a tribe to build a marketing success story. Likewise, blog-based affiliate marketers need to find an inner circle in their niche of people to work with.g affiliate marketers need to find an inner circle in their niche of people to work with. Call it Co-Reg, or Collaboration it is still the same, two or more people sharing success steps and content or product ideas.
Reasons Why You Should Have a Blog: Affiliate Marketing Secrets Number 3.
A Blog or weblog is a place to call home on the Internet. If you are using replicated sites from affiliate programs the company keeps all leads and if you change companies you must start all over generating new leads and traffic. When you have your own website you can use tools for automation like an AutoResponder to capture subscribers and those subscribers may buy more than one related product or follow you into more than one program.
Secret Affiliate Marketing Tactic 5: Build a customer Avatar
Your customer Avatar is a picture you draw of the ideal customer for each product. What is their interest, are they young, old, middle class, business professionals, are they interested in certain hobbies, where are they at in the buying cycle? The answers to questions like this help you discover ways to get the ideal customer to pay attention to your blog post and help build trust by speaking directly to people like them. If you have no idea who your customer is you will work 10 times harder for 1/10 of the results.
Affiliate Marketing Secrets number six: Know Your Role as an Affiliate Marketer.
As an affiliate marketing professional, you are not a product owner, your job is not to SELL but to merely get the right people to look at the right product. To do that you must broker information such as product reviews that are honest and in-depth and let people who are truly interested in the product click through your link and find the sales page where the product owners will do 100% of the actual selling.
So Many people drop out of affiliate marketing because they don’t see themselves as salespeople or try to be and they fail at it but the fact is they don’t have to sell anything, just be the middle man between the traffic and the seller with information to help forward the sale.
Number 7: Keyword Research is a Must For Sales
A Keyword is a search term used ion Google, Facebook, Bing, or another search box to find products and interest. If you set up your customer avatar right you have a couple a dozen ideas by now of whom you are targeting and what they need so you need to figure out what questions they are asking and get between them and the companies selling the merchandise. Just as we are targeting people looking for secrets in affiliate marketing with this post you have to know what your customer is looking for and answer their questions.
Have a Plan For What your Customer or Lead Will Do On your Site – Secret 8.
You need to know that once you have that keyword in place and are using it to generate free and paid internet traffic exactly what kind of actions a potential customer is going to take. Are they reading an informational training post or how to article or are they getting information from a product review? Are you offering a means to get more information if they join your list or are you just focused on sending them to the seller to close the sale? You need to dictate the flow so learn tactics to do exactly that.
Understanding The Role Of Traffic and Clicks Affiliate Marketing Secrets Number 9.
The role of bulk traffic and purchased clicks is not to buy the product but to give you a chance to inform the potential buyer and weed out those not serious. Too many people get into paid traffic not realizing that only around 3-6% of the visitors will actually buy something. Thus, they overbid and spend more money than they make online. You need to figure things out like your total commission on a product, the amount of that commission you desire for profit, the percentage you are likely to convert to sales and the average you can pay per visitor to stay in this budget.
What is SPAM and How to Avoid It – Number 10.
Before we can go into social media, e-mail marketing, or talk forums you must understand that SPAM or Unsolicited Commercial Electronic Messaging is a serious crime and the fines can reach the millions of dollars. If you don’t have a relationship with the potential customer such as them requesting more information about your company or product you can not solicit a sale from them. The customer must make the first contact and give you permission before you can inform them of your product.
This is another reason having a blog is vital to business is it gives you a means for people to find you who have that interest and are willing to give you a chance to inform them. Click here to see the FCC Definition of Commercial SPAM.
Number Eleven of your Affiliate Marketing Plan: The Basics of Social Media
Social Media is a selfish beast. People don’t want to hear your voice they want approval for their thoughts and opinions and they want answers to their questions so the path to success is in answering questions. When you answer people’s questions and do it in a manner that acknowledges their voice and opinion you will build a following. This is your role in social media.
Number 12: The Facebook Success Formula Mini Version
Your flow in Facebook should be Questions via search meet answers via a Facebook Page and redirect to either a lead capture page or your blog. Doing this effectively starts on your blog by writing good content that answers potential customers questions. You then share it to your Facebook Page and from there use a combination of Hashtags for Facebook Search to find your answers and paid Post promotion. Facebook Ads are affordable as a means to reach people looking for your content and the offers related to it.
Facebook groups can help you find interested parties by sharing those posts and content as well or sharing your Facebook page with people you friend along the way.
Number 13: Building Traffic Through Twitter
Twitter works similar to Facebook in the fact you need to use Hashtags to be found in search and need great content to increase sales but you do have a chance to mix directly to product links as well if you choose to potentially lose leads. This is a great system for those who do not yet have a website or blog.
Number 14: Graphics Rich Marketing on Pinterest and Instagram
I prefer Pinterest as a blogger because you can have a link in every posted image to the article it comes from. This allows me to best direct traffic on my site by interest. With Instagram, you only have one link and it is on your profile not on the image page where you can even guarantee a potential visit. Either way, you need to focus on imagery related to your niche that is undue to your site. You need to have memorable and share the ready post so people will tell their friends. The Meme works wonders here as the two large images in this blog with our Post title on them.
Have a Plan for Webtalk and other New Social Media is Affiliate Marketing Secret Number 15.
Webtalk is brand new, still in Beta Testing at the time of this post and nearing 3 million members. The thing is it is among hundreds of smaller networks you can get involved in where competition is less fierce, the cost is lower to market to, and you can get established as a thought leader. Fewer voices lend to the ability to become a leading voice or social media influence in a short period. Click here to read more about Webtalk and accept my invitation to this invite-only Beta Launch.
How to Understand YouTube: Affiliate Marketing Secrets Number 16.
YouTube has strict policies against SPAM and promotion of Affiliate Links so you need to have videos that Explain a product, review a product, show people how to use a product, or entertain people while offering a paid product placement. You then link to a related post on your blog or website and inform people even more there for success. Thus, the role of YouTube is as a traffic generation tool with no final sales value. Handle the promotion on your site and handle spoon-fed information people need to follow to complete on YouTube for success.
Raising Money to Cover Expenses and Invest In Growth: Number Seventeen.
Most people getting into affiliate marketing are those looking for extra income or need money now. The problem is there is no overnight success story that works without money to spend to make it happen. If you notice the Guru plans for overnight success all starts with having to buy their product to get to learn about free income programs. If you do buy the product they tell you about affiliate marketing and then teach you to spend a lot of money you don’t have for Paid Advertising. Do this and you could see your first sales in as little as one day and profits as soon as one week after buying the program.
If you don’t have a ton of money to spend you need to build your blog with a plan to get plenty of free search engine traffic. This takes time to learn, time to build content, time to gain traction, and make money. Some will have income in as little as 30 days and make their first decent affiliate check in as little as 6 months but unless you are buying a ton of paid traffic you will not see an overnight explosion of sales.
So getting the training will be our first focus and covering certain basic expenses like a domain name and hosting. Lucky for you there is Wealthy Affiliate which offers state-of-the-art over the shoulder training with stellar hosting, a word class keyword research tool, and content development suite. Outside of Wealthy Affiliate, you will only need around $13 for a Domain Name preferably .com, and $20 a month for RocketResponder’s automated email marketing system.
All tolled your cost will be under $100 a month so let’s figure out ways to raise this money without borrowing. First I advise to use CFL or LED bulbs in every light inside and outside the house. Turn your AC or Heater up or down by 1-2 degrees, and turn off every unused light for electricity savings. Most people can save up to $40 a month doing this alone. You can fix drippy faucets, place a brick in older toilets, and shower by turning the water on and off between wet, lather, and rinse cycles. This cuts water bills as much as $25 a month.
Eating out is costly so dine in with new recipes for savings. No more Starbucks, no smoking, no drinking until your business is where you want it to be. For more ideas read my post on 24 ways to save money for your home business.
Doubling Down Until You Reach Financial Goals: Secret Tactic 18.
When you start making money use the money to increase your results until you are making the monthly income you desire. If you need $3,000 a month to be able to quit your day job you need to reinvest in paid traffic purchased content, and things like professional automation tools to make more money until you can safely pay yourself $3,000 a month and still invest in your business and its growth.
Affiliate Tactic 19: Don’t Be Fooled There Is A Difference Between Being Rich and Being Wealthy
You can make money online and make it fast if you have money but the process of getting rich is a limited time effort. You can raise a million dollars by winning a lottery but if your money is not making you money your expenses will soon leave you broke again so develop a plan to build sustained traffic, long term sales, and residual income from day one. Money that makes money is the secret of wealth. Pay yourself out of profits instead of living a life of fast money in equals fast money out.
Never Stop Learning: Affiliate Marketing Secret Number 20
A well-built mind is one trained every day with new knowledge. As Jim Rohn says, “To increase one’s worth one must increase one’s value through knowledge”. You will never know all you need about marketing because the tools are always changing and so are your customers. They get smarter all the time and so does their technology and you have to remain in a position to offer the information they can;’t get elsewhere. Once you have knowledge teach it every day to people who have a need for what you know and you will become an expert in your field, a trusted source people will buy through.
The Money Is In The List: Number 21
Be it your social media following or an Autoresponder like Rocket Responder you need to look at the building as many followers as possible. If you are counting on someone to visit your blog once and buy something then you are likely a fool. In most cases, people will need more information and time to build trust in you before they buy but once the trust is former they will buy product after product through you. Offer a gift, to add people to your newsletter or e-mail list and they will keep coming back and give you more opportunities to generate sales and trust.
Never Giving Up or How to Stay Motivated Number Twenty Two.
You have to be willing to give your business a minimum of 2 years to start living up to your expectations. If you give an arbitrary date or line in the sand you are already planned for your failure. My advice is if you plan on failing in less than 2 years don’t start until you mature and get realistic about your business.
Understanding Rejection and How to Face it – Network Affiliate marketers Number 23 is For You Especially
People don’t reject you in most cases. They don’t reject the person bearing the information unless you give them a reason to not trust you or sound like a canned sales pitch. If you are honest, caring, and relate-able then people will give you a chance but they often don’t understand the product or offer and that is because we tend to give too many details up front. Instead, give them a reason to let you or your company contact them more and spoon-feed smaller amounts of information.
Still even with all of this 96% of all people you contact will not join your program and another 77% of those who do will never be serious about their business and generate profits. It’s not you. It is the fact they are not ready for the program yet. As Gery Carson of Strong Future International says, ” Some will, some won’t, so what, who’s next?”. That is a great thing to remember is there are over 3billion people online and over 800 million of them are actively seeking a way to make extra money online.
Number 24: Being a Good Sponsor in Network Affiliate Marketing: Affiliate Marketing Secrets 24.
Remember the day you first started your business forever You were green, had no to low information, and scared to death. You need to be able to answer questions for others the same as someone answered them for you. If you don’t know an answer never say so just find an answer and get back to the member under you or your sales prospect in 24 hours or less.
The 4 Secrets to Success is Affiliate marketing Secret number 25
Strong mind, never stop learning and teaching. Strong Body, maintain your health so you can put in the hours needed to make your business a success. True heart, be honest with yourself and share that honesty with others. Faith, believe it is in your power and in your destiny to be a success and reach your dreams and shatter your goals.
Summary of Our Affiliate Marketing Tactics.
Affiliate marketing secrets really aren’t that secret. It’s more common sense and knowing where to look for information. Google is a tool you need to know and use. You can do anything you research because other people can and are doing it. Sure some things seem hard but remember you once could not walk, talk, read, ride a bike, swim, find a date, find true love, get someone to marry you.
You have been given jobs, learned how to do reports on events hundreds of years ago, and you are not done learning. Just give yourself time and don’t let a steady stream of information feel like you must know everything now. Slow down and enjoy your journey.
Your assignment now is to share your thoughts on affiliate marketing in the comments below. Tell me if there is anything you really need to learn and you might see it as a future post. Like our information then accept our gift at the top right of the page and join my weekly newsletter.
Andy Zeus Anderson