What is your secret to Website Traffic Generation? Mine begins with the following key tips on content creation. We will cover a great topic in this post and hopefully, you will find your first aha moment in our introduction to website traffic generation. Please enjoy your read and leave a comment below if you like our content.
Introduction to Website Traffic Generation
You might be getting your website traffic generation started already. If, you are currently publishing a blog and have more than 30 posts created chances are at least one of your posts is driving a few search engine visitors to your site. If not and you are new to blogging and need to learn basics checking out this review will make things discussed here seem a lot less daunting.
I will try my best to explain any complex terms but recommend Wikipedia.org
for anything I don’t explain in enough detail as I have been doing this 16 years and have a tendency to talk jargon, especially when related to search engines where I was a co-owner of a small social media search hybrid for over 9 years.
Common Terms we will repeat include SEO or Search Engine Optimization which is the practice of getting your blog ready to be listed in Google. Keywords or search terms are the phrases we use when looking for information on the internet. Traffic is visitors to your blog or website. Click Through is the point a person on search or reading an advertisement clicks on the link to be taken to the target website.
We also recommend that you have certain types of tools like a good keyword research tool similar to Jaaxy that I use, and an automated response e-mail marketing system called an autoresponder similar to Aweber or RocketResponder which we use for our blog posts and e-mail marketing. Website traffic generation is so much easier when you have repeat visitors.
Some concepts you will learn are how to use social media to drive traffic to your quality content. How to write headlines that grab attention. Tools to automate social media marketing. How to do keyword research and write search ready content humans will love. How and when to scale up your blog content and how to use advertising for Website Traffic Generation and to curb cost while establishing brand awareness.
Content is KING
Is writing great content the king of website traffic generation and if so how do you write great content?
The first step to great content is great research into your future post. You need an idea or concept, then you need to check in your keyword research tool to see exactly how people are searching for your content idea, and if there is any low hanging fruit a term we will discuss in a bit to exploit. LHF Keywords are great for Website Traffic Generation.
Why is search term so important?
A search term or keyword is how your blog posts will be found on search engines like Google, Yahoo, and Bing. They will also tend to serve as at least part of your title, and will be used periodically in your content to remind readers what information they are there for.
A Low Hanging Fruit Keyword is one with a fair to a high amount of traffic to it but under 100 sites competing. Jaaxy has a great set of ranking criteria that has my latest blog showing numerous page one listing with traffic coming instead at just over 35 posts as of the time of this writing. In fact, all posts on the blog are indexed or listed and ranked.
Search Engine Rank Pages or SERPs are free website traffic generation just waiting to happen from the place people are looking for your information. The higher you rank such as page 1 listing 1, the better your traffic will be. More website traffic generation equals more readers, and good content means more subscribers which are pure gold to your business.
What comes next?
A good post will need research and a fair bit of it. Many bloggers write a post every 2 days allowing a full day for research alone, at the least that is a 2-hour time frame to research your topic. Research for my book has taken me 16 years so a couple of hours of research for a blog post is a piece of cake.
Things you need in your research is a customer avatar. If, you are doing a review post to earn money from an affiliate link you need to know who the person buying your product is. Are they a mom? Are they middle class? What hobbies do they have? Is vital website traffic generation information as well as help in building a customer profile. Once, the avatar is written you can research their needs.
Researching your customer’s needs.
Imagine that customer avatar. If, you are writing a post on competitive darts for example, your customer maybe a 21-45-year-old male, who is into competition darts, has a blue-collar job, and had need for a new dart set. The new dart set being your product at the focus of your review.
You need to know dart types, different balances, weights, shafts, tips, and flights as well as performance and feedback from other pro and amateur players.
Above all, you need to know something about shooting darts. It’s time to tell your story as well as give the technical specifics and list other reviews. Images that you can legally use are also needed, and if you are also a dart player some social proof such as a video of you uses the product or someone else uses the product can go a long way in creating sales.
Writing the post.
I mentioned telling your story. That story should be an experience you have either had or have firsthand knowledge of. My friend Larry for example tried his best for 3 years to play darts and his shot was always off. He bought a new set of darts in weight 16 and found he was using a weight that was not suited to his throwing style. He also found his old darts were loosely constructed and had poorly designed shafts. Since the change, Larry keeps winning the local tournaments and swears he will never buy an inferior set again.
Not only do you give an example of someone using the darts in question but it shows the impact of choosing the right set. Your story could be something like here’s how I improved my Cricket Scores, or how this dart set fared in 30 games of 301.
Closing the post.
Summarize the pros and cons, being sure to find at least one thing you would change, and 1 thing you really like. The more the better on both. Give a score to your review and write out your findings with a brief overview of your research.
Now read the post and see if it’s fit for human consumption. Google loves posts that focuses on people rather than Google and writing from passion and experience will sell the people aspect. Don’t be salesy or Google will see your affiliate linked post as SPAM and not list it. Give no more than 2-3 chances to visit a single product and make a purchase. Occasionally do a comparison of multiple products.
Now that you have done the research and put things together in a human-friendly structure you need to utilize your spell check, human proofreader, and or Grammarly a browser app to make sure your content is readable to the public. Double-check afterward because none of these tools can help if you have the wrong correctly spelled word in a sentence.
The rest is simple, rinse and repeat at least twice weekly until you have at least 200 post on your blog and are starting to earn some income. The Website Traffic Generation strategy is flawless, the more post and unassisted traffic the better your later scale-up will be.
Here is to hoping you enjoyed our Introduction to Website Traffic Generation. Be sure to subscribe to us in our footer for more editions and website traffic generation secrets. See you next time.